The Impact of My Thoughts on Money on Investing — GC Mindset Study S01

Money has meanings beyond just the currency we use. Sometimes, salary, account balances, and return numbers can feel like they define our values and identities. These complex emotions can also influence investment judgments. Through Erich Fromm's question, "Why do I want money?", we have the opportunity to reflect on our attitudes towards money and clearly distinguish our investment goals and emotions accordingly.

Understanding My Attitude Towards Money

Money can be a means for living, a resource that provides a sense of security, or a symbol of achievement. Even the same asset can lead to different investment judgments depending on the perspective one holds. The meaning we assign to money can be interpreted differently based on individual experiences and values, ultimately influencing our investment behavior. GoldenCircle emphasizes the importance of understanding these complex emotions and separating emotions and goals when making investment decisions.

Distinguishing Between Goals and Emotions

Investment behavior is a product of the complex interplay between personal goals and emotions. Goals can be defined with clear numbers, but emotions are elements that must be observed and recorded. Distinguishing between these two can be the first step in enhancing the quality of judgment in investing. GoldenCircle's approach clarifies this distinction, helping investors understand their emotions and use them as a foundation.

The Importance of Continuous Self-Assessment

When we revisit sentences written in the past, they can take on different meanings over time. Our thoughts about money can change depending on the situation and timing, and recognizing these changes is important. GoldenCircle supports investors in clarifying their judgments through honest assessments and continuous self-questioning, helping them understand that their judgments can evolve. The answer to the question, "What do I want to achieve with money?" is not about finding the right answer but about creating a starting point for investment judgment.

The GC Investor Challenge provides an opportunity for investors to establish their own judgment criteria based on these thoughts. Join the Challenge starting October 1st to see for yourself. We hope you embark on a journey to understand the complex emotions of investing and establish a basis for better decisions.

Investment decisions should be made based on one's own judgment. GoldenCircle is a tool to help you become a more reliable investor.